vodafone
On November 30, 1998, Vodafone Egypt Telecom announced that the Misr Phone Group (in which Vodafone owns a 30% stake) had obtained the second license for GSM operations in Egypt under the Click GSM brand. This decision was considered part of the move to privatize and liberalize the Egyptian market at that time. Vodafone's advertisement talks about packages that expire in a very short time after use
Vodafone started making a new feature called Vodafone Plus unlimited internet, and they also take advantage of the trend idea. They started taking the memes and comics that people used to use on Facebook and making ads with them. The ad crossed the 40 million views barrier on YouTube. People began to interact greatly with the ad. They were amazed after they liked all the memes that were on Facebook. People were also happy with the appearance of the artist Mohamed Riad in the advertisement, and they liked the sound of the music, and people were positive towards the company. All the methods that companies use in marketing are that they see what is trending and go about doing it in the way that people like, and this is what makes the business of these companies successful.
People's comments on the advertisement idea
(They brought all the memes in one video 😂 ❤ )
(Muhammad Riyad is the best thing in the advertisement ❤❤ )
(A very respectable company and good people to deal with)
Cheetos Charles Elmer Doolin created the Cheetos brand in 1948 at the Frito Company in Texas, and its products enjoyed great success and spread widely once they began to be distributed throughout the United States of America. This success contributed to the merger between The Frito Company and HW Lay's potato chips producer, HW Lay's, in 1961 to form Frito-Lay Company, with the Cheetos brand generating annual revenues estimated at approximately US$127 million. Frito-Lay remained the owner of the Cheetos brand until 1965, when PepsiCo, which later became PepsiCo, acquired Frito-Lay and became the current owner of the Cheetos brand
The idea of the Cheetos hashtag campaign in Egypt is that they started making Cheetos in the form of hashtags and started bringing influencers on tiktok in order to start doing a challenge and dancing to the Cheetos song. When this happens, the number of viewers will increase, and the product will start to become famous. People who make challenges will also start to spread more, and people will start imitating them, and thus their videos will start spreading. Through Tiktok, they find a trend, and the company starts its sales to increase continuously. The number of people who saw the ad on YouTube exceeded the barrier of 8 million on YouTube alone, and people's comments on the ad were good, and they liked the food with cheddar cheese and hot peppers. The influencers who made the ad on Tiktok are Kenzi Madbouly, whose video it is. It achieved 11 million views, and Farah Rushdi achieved 1.3 million. All the ideas that these companies use can help people who are still beginners in the field of marketing or digital advertising
People's comments on the advertisement idea
(The ad made me laugh 🤣🤣🤣
(Everyone made it a trend)
pepsi
Pepsi was first introdwas never used in the ingredients of Pe and vuced as “Brad's Drink” in New Bern, North Carolina, in the United States, in 1893,psi-Cola. The original recipe also included sugar by pharmacist Caleb Bradham, who made it in his own pharmacy and began selling it.It was then named Pepsi-Cola in 1898, with “Pepsi” referring to the relief of indigestion (upset stomach) and “Cola” referring to the cola flavour. Some believe that the word “Pepsi” refers to a drink that aids digestion, such as the digestive enzyme pepsin, but pepsin itself was never used in the ingredinents of pepsi -cola
The original recipe also included sugar and vanilla. Bradham sought to create a fountain drink that would be attractive, aid digestion, and increase energy. In 1903, Bradham moved Pepsi-Cola bottling from his pharmacy to a rented warehouse. That year, he succeeded in selling 7,968 (gallons) of syrup. That year, Pepsi began selling in six-ounce bottles (about 177 ml), and sales rose to 19,848 gallons.In 1909, auto racing pioneer Barney Oldfield was the first celebrity to endorse Pepsi-Cola, describing it as "a refreshing drink... refreshing, stimulant, and a good pre-race booster." The “Delicious” advertisement was then used in the following two decades.In 1923, Pepsi-Cola went bankrupt; Due in large part to the financial losses incurred by speculation on highly volatile sugar prices as a result of World War I, the
company's assets were sold and the Pepsi brand was purchased by Roy C
Megargull. Megargl was unsuccessful in efforts to find financing to revive the brand, and the Pepsi assets were soon purchased by Charles Guth, president of Loft. Loft was a candy manufacturer with retail stores that featured soda fountains. He sought to replace Coca-Cola in his store fountains after the Coca-Cola Company refused to give him additional discounts on the drink. Guth then asked Loft chemists to recreate the Pepsi-Cola formula.On three occasions between the 1922 and 1933 competitions, Coca-Cola was offered to be purchased by Pepsi-Cola, but was rejected on each occasion
pepsi black
Pepsi Black, a collaboration between organizers Salmeen Abu Youssef and Marawan Pablo, represents a landmark in the world of audio labels. Taking place in the setting of Pepsi Black, this article explores the cinematic elements, cultural influence, and synergy between music and the brand.
Communication with customers: In an age of short attention spans, Pepsi Black's music collaboration is a powerful tool for consumer engagement. The funnel becomes a conversation starter, sparking discussions across social media platforms and encouraging consumers to share their experiences
The emotional resonance of music allows Pepsi to create a deeper connection with its audience, strengthening brand loyalty and support The track crossed the 4 million mark on YouTube. People were happy with the advertising and packaging. It had two new flavors.Abu Youssef and Marwan Pablo, known for their unique musical style, collaborated to create a piece of music that transcends traditional boundaries. Analysis of complex melodies, rhythmic patterns and lyrical nuances reveals a soundscape carefully crafted to suit diverse audiences. The blend of genres and cultural influences adds depth to the musical texture, making Pepsi Black a captivating aural experience.
The establishment of the Egyptian Telecom Company dates back to the year 1854, and it was then called the Eastern Telegraph Company. In the same year, the first telegraph line was opened linking the capital, Cairo, with the city of Alexandria. In 1881, the first fixed telephone line was established linking the two cities, and in 1883, the first fixed telephone line was established. New Cairo communications lines with the cities of Canal, Tanta, Zagazig, and Mansoura. In 1918, the Egyptian government established the Eastern Telephone and Telegraph Company in Cairo, transferring its ownership to the Telegraph and Telephone Authority. In 1928, the Marconi Company established two radio transmission and reception stations in the Maadi and Abu Zaabal regions, to reach The number of fixed-line telephone users in Egypt by 1952
Wegz and Makki ad is a master of direct marketing, communicating the university-to-campus network and brand messaging. This analysis explores the elements that make these innovations shine, including visual aesthetics, integrated branding, and impact on consumers.
Visual aesthetics: The visual appearance of the ad instantly engages the audience, showing a delicate balance between creativity and brand representation. The cinematography, color palette and overall visual design contribute to a visually stunning story that not only promotes the products, but also engages viewers on an emotional level. Using aesthetics becomes a tool for creating a memorable and
shareable experience
Brand Integration: Wegz and Makki are integrated into the story, and can be more than just products
They are elements, not details, of the narrative. Ensure intelligent placement and integration The brand is organically integrated into the viewing experience. This goes beyond traditional advertising, creating
a sense of authenticity and relevance that resonates with the target audience.
:meeza
At the beginning of 2019, “Meeza” was established to provide a home payment plan for the
cashless community in Egypt, and until the end of 2019, about 4 million payment cards were issued to it within the Egyptian network.
The Meeza network was launched through the Egyptian Banks Company for Technological Advancement under the auspices of the Central Bank of Egypt, with the aim of providing an electronic payment system with a national brand for cards and electronic wallets. This is part of the state’s plan to support financial inclusion and integrate new categories of customers and merchants into the banking system to contribute to the transition to a society less dependent on cash. The Meeza network provide
various payment solutions that rely as their main components on ease and security.
The payment system enables its customers to manage all their financial transactions, including transferring money, purchasing from merchants, and paying for various government services using electronic cards and mobile phone wallets, with the aim of promoting the transition to an electronic society less dependent on banknotes, by integrating the various categories of merchants into the system. National Payment to accept financial transactions throughPoints of sale (POS), quick response code (QR code), and online purchasing sites. Meeza provides its customers with different products that suit all categories, such as direct debit cards, prepaid cards and wallets mobile.
A company took advantage of the advantage of Ahmed Mekky’s presence in the advertisement after a long absence from the public and began to let Ahmed Mekky present the advertisement in a popular way so that people would start watching him faster than when they first saw Ahmed Mekky in the advertisement. They took advantage of the absence of a famous personality. People love that he appears in the advertisement and achieves large views. The advertisement won more than Over 6 million views on YouTube
